We had a very eventful Thursday morning this week. At 8:30, we kicked off our second Delucchi Breakfast Club, a regular get-together where our marketing experts connect with clients, industry leaders and friends over the latest, most relevant digital trends — and donuts.
This time around, the breakfast spread was impressive (yogurt parfaits, anyone?) and the topic at hand was user-generated and user-curated content — specifically, how it can be used to impact a brand.
Backed by a colorful presentation (with Homer Simpson visuals) our speakers walked through the rise of the personal brand and platforms for expressing it, the importance of knowing an audience’s perception of a business’s brand, how to amplify brand missions and messages through influencers, and much, much more.
Thanks to everyone who stopped by our office! Check back next quarter for our next installment.
Posted By
Caroline Bennett
Categories
Breakfast Club