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All Posts by Kelsey Wiltrout

Kelsey Wiltrout
Plus PointsSocial Media

Armani’s Best Shade Comes in 140 Characters

June 18, 2015 |

I shamelessly love a good old-fashioned impromptu Twitter feud, but the one that just erupted between Kim Kardashian and Armani might have jumped to the top of my list of favorites. Why? For starters, it doesn’t involve Donald Trump (although, … Read More

Plus PointsSocial Media

Weapons of Mass Community Management

April 28, 2015 |

Social media is no longer just about pushing content out — it’s about pulling relevant audiences in, which is why social media community management is more vital than ever.

In 2015, community managers need to be masters of communication … Read More

Plus PointsSocial Media

Google + Twitter: The Internet’s Newest Power Couple

April 3, 2015 |

(Photo: ‘Tweet Button” by flickr user Acid Pix, via Attribution 2.0 license)

After learning of the latest partnership between Internet giants Twitter & Google, Kanye West retracted his former emphatic statement to wife Kim Kardashian that they’re destined to … Read More

Plus Points

Build Relationships, Not Just Lists

March 19, 2015 |

(Photo: “Nordstrom,” by flickr user via Attribution 2.0 License)

If you’ve worked in a corporate agency, you’ve probably heard the term “community management,” but how many of you have also used this term interchangeably with “social media management”? Probably … Read More