Please join us in extending a warm welcome to the newest member of the Delucchi family: Patty Delk, who joins us this week as Vice President of Strategy and Insights. While our approach to research has long been … Read More
(Image: Screenshot via Lovebook.com)
We’ve long known the power of targeted ads in expanding the reach and relevancy of social content for our clients. Facebook’s targeted ads allow us to spend dollars efficiently and serve messaging to only the … Read More
(Image: Via United “Safety is Global” video)
When traveling back home to California from Washington, D.C. this past holiday season, I braced myself for the terrible customer service to which I’d become accustomed on United Airlines. Cranky staff and … Read More
Ever wondered about the difference between messaging and copywriting? Can you name the single biggest challenge faced by most clients? And what exactly is syntax, anyway?
This month, some very famous special guests (including famous one-time copywriters F. … Read More