November 20, 2015

Delucchi University Recap: Target like Katniss


In this week’s Delucchi University, our ongoing internal education program, we explored social advertising and targeting, and the importance of making sure your message reaches the right people at the right time. Unable to contain her excitement for the final installment of The Hunger Games movies, digital analyst Sally brought all the efficiency and efficacy of Katniss’s bow to breaking down best practices! Sally reviewed the basic targeting channels including paid search, the Google Display Network, Facebook/Instagram and Twitter, sharing strategies for pinpointing target audiences. May the odds be ever in your (client’s) favor!

Brush up on the latest tools and tactics for effective social media advertising targeting: Download the presentation here!