January 29, 2016

Drink Up’s #MissionH20: Giveaways to Encourage Engagement


As a part of its mission to increase how much water people drink (and how often), Drink Up has launched a social campaign to incentivize social engagement: it’s giving away an exclusive Drink Up Nalgene to one lucky winner every single day! Through strategic partner Nalgene, our client Drink Up is trying to start a robust conversation about how drinking more water can help you accomplish so many other things in life, like sticking to New Year’s resolutions, staying healthy and more.


Staying hydrated has never been more rewarding! Chances are, you’ve already broken your New Year’s resolution. Whether your goal is more steps every day, reading one book per month, or hitting the gym on a regular basis, it’s always easier with water by your side! #MissionH20 is your second chance to get back on the wagon with a little social support and new Drink Up Nalgene bottle to keep you hydrated this year.

To enter to win, share your goal for 2016 on Facebook, Twitter or Instagram. To be eligible to win, your social post should include:

  • Your goal!
  • Our handle, @urh2O
  • Our hashtag, #MissionH20

For example:


Don’t forget to follow Drink Up on Facebook, Twitter and Instagram! Winners will be announced each day on the Drink Up social profiles. Click here for the official rules.


Drink Up is a collaboration between The Partnership for a Healthier America and stakeholders across the public and private sectors, who are dedicated to encouraging people to drink more water, more often. Learn more here!