Stand-out social media content and management is becoming increasingly complex — and increasingly vital to successful brands. Understanding the right mix of promotional and value-add content, the right ratio of text to imagery, the best platforms for your objectives, and most importantly how to ensure all of it reaches your target audience is where we infuse creative approaches with a whole lot of scientific savvy to ensure your social channels are on-brand, on-message, worthy of engagement and ultimately tracking against your KPIs. Our content producers infuse platform best practices into an editorial approach to social media marketing that emphasizes useful, interesting content designed to drive awareness of and engagement with your brand.
Growing up on the far side of the Atlantic Ocean in a small town just outside of London, the advent of summer meant three things to me: a potential break from the incessant rain, the upcoming school holidays, and ... Read More
Here it is, a picture-perfect moment. The lighting is great, the scenery is great, or hey, maybe even your outfit is great. Whatever it may be that makes this a great time for a picture, you know that after ... Read More
Just when we thought the dust had settled after a crazy year in social media, Instagram announced an expansion on its Stories feature last week. In the near future, content marketing teams will have the ability to view insights ... Read More
