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January 22, 2015

Red Velvet Oreos Coming To Stores In February

1.22 OREO Red Velvet Rope

 

(Photo credit: Oreo Red Velvet Rope)

Oreo has been no stranger to exciting new flavors, with last year’s limited edition cookies including Pumpkin Spice, Limeade, and Marshmallow Crispy; but for the first time in over 10 years, the classic cookie brand will debut a new color with its latest (and possibly greatest) limited edition flavor – Red Velvet.

Slated to arrive in stores Monday, February 2, Oreo has officially announced the release of the much anticipated, Limited Edition Red Velvet Oreo Cookies with Cream Cheese flavored Crème just in time for Valentine’s Day.

Red Velvet seems to have established a kind of cult following over the past years, and although Oreo is certainly not the first to put its spin on the deep red dessert, the beloved brand implemented the perfect marketing plan to garner an overwhelming amount of excitement, almost as if it were the first Red Velvet ever made.

In light of all the cookie love, Oreo is giving 20,250 lucky recipients (Yes, 20,250) the chance to try the tasty treats before they even hit the shelves. Visit OreoRedVelvetRope.com to enter for your opportunity at a sneak peak taste AND win a free package!

For more in-depth reporting, check out The Verge’s comprehensive review video of all current Oreo flavors, or the staff of Buzzfeed’s take on the Red Velvet Oreos!