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January 14, 2014

Five Favorite Brand Feuds on Twitter

Whether it’s taking on a smack-talking troll, or perhaps starting a friendly full-blown feud with a competitor, Twitter is the perfect platform where big brands not only battle it out for a spot on your timeline but where social media sass wins and hilarity ensues.

Here’s a list of our top five favorite feuds a la Twitter.

1. Oreo vs. AMC Theatres

Oreo has been “winning at the Internet” since we can remember, but when AMC Theatres called out the oh-so-delicious cookie with a serious snack attack the world took notice. Touché AMC!

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2. Honda vs. Taco Bell/Nature Valley

When promoting a new vacuum feature in the Honda Odyssey minivan models, the automaker taunted 15 different brands on Twitter. Taco Bell took notice; even Nature Valley took a swing.

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Nature Valley throwing some serious shade at the mini-van maker:

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#BURN

3.  Taco Bell vs. Old Spice 

Taco Bell kicked it up a notch when they zinged Old Spice for a fiery tweet. To be fair, both sides had some satisfyingly sassy comebacks.

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#4. Tesco Mobile vs. The Trolls

British mobile service provider, Tesco Mobile recently let loose on the Internet trolls with plenty of comebacks, punch lines and snarky comments.

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While we don’t always recommend trying this tactic when dealing with “Negative Nancys” on the web, this social media story had a happy ending.

Tesco sent Felipe a surprise to help with his girl-game.

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#5. DiGiornoPizza vs. The World

This may not have been a feud, but this account is flippin’ fantastic. Between live tweeting “The Sound of Music,” the Golden Globes and smack talking your favorite football teams with #DIGiorNOYOUDIDNT, DIGiornoPizza is crushing it in the Twittersphere. Here’s a taste:

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Cue “Do-Re-Mi”

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Looks like tweet battles and full-blown brawls are not only a great way to boost engagement, but bring out some serious social media sass in big brands. Who would you want to see go tweet for tweet?