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video Archives - Delucchi Plus

The Golden Age of “Viral” Branded Videos & How To Create Your Own

If you’re thinking of producing a video or series of videos for your brand to unleash on YouTube, know this:

there is no viral button.

No amount of tags or description & title optimization will get … Read More

Mountain Dew’s Computerless Interactive Campaign

It’s not news to you that it’s important to understand the customer. But what is possible when we go beyond simple demographic research to truly understand the fabric of everydayness in our customer’s lives? This … Read More

Beyoncé Viral Video Proves Emojis Are Here to Stay

Sometimes two great things come together to create complete and total, life-changing amazing-ness. Peanut butter and jelly. Birthdays and cake. Lazy Sunday evenings and Game of Thrones. You get the picture. Well, now two massive cultural phenomena have combined … Read More